275% Profit Gain in Down Economy

Promoting your Business during a recession has been proven to be extremely profitable.

• In the gift basket industry we also believe that this is the time to promote your business.
• We offer Gift Baskets for Corporations to Thank Customers for their business, Reward Referral Sources for bringing in new business and Show Appreciation to their Customers.

How many times have you heard these words: “The most important time to promote your businesses is during a down economy”?

OK, just like you, when I hear those words, I admit that it sounds like a ploy to get me to buy someone’s product. Then why do I believe this to be true?

Think about this for a minute:

• The economy has slowed way down.
• Your competition, if they are still in the game, has slowed down their spending.
• Everyone’s marketing budget has been reduced.

Promotions and marketing is usually looked at as an expense but if you can turn this around and look at marketing as an investment, you will turn your sales volume up dramatically in the long run.
At McGraw Hill, researchers studying past recessions found that businesses that are aggressive in their sales and marketing during down economies have experienced revenue growth of 275% during the first year following the downturn. Conversely the study showed that businesses that cut back on these same expenses show growth of only 19%.

Now you tell me, should the dollars you spend on sales and marketing be considered expenses or investments?

Your client is missing you and they have noticed that there has been less attention spent on them. Do you want your clients to think of you before your competition?
This is the time to take advantage of the reduced sales traffic and invest in your future. Call us at Grove Baskets and Gifts to discuss how we can help you reach that 275% turnaround in sales. (973) 226-4430 and visit us at our website, http://www.thoughtsinabasket.com/